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JSW Group Enters Indian Automotive Sector

India

Jul 25, 2024

JSW Group Enters Indian Automotive Sector
JSW Group's Bold New Ventures Aim to Transform India's NEV Automotive Landscapes

JSW Group, one of India's largest and most diversified conglomerates, has announced its strategic entry into electric vehicles (EVs) sector in India. This move marks a pivotal expansion for the company, which is known for its substantial presence in steel, energy, infrastructure, cement, sports, and venture capital.


Entry into the Automotive Industry


In a parallel development, JSW Group has ventured into the automotive industry through a joint venture with MG Motor India, forming JSW MG Motor India. JSW has taken a 35% stake in MG Motor India, with plans to become a market leader in new energy vehicles (NEVs) by 2030. The joint venture aims to sell 1 million NEVs, including electric vehicles (EVs) and plug-in hybrid electric vehicles (PHEVs), capturing a 33% market share in the NEV segment.


The first phase of this venture includes a significant investment of INR 5000 crore to expand production and introduce new models. JSW MG Motor India plans to launch one new model every 3-6 months, covering both premium and mainstream categories. The joint entity is set to introduce its first PHEV in the mass market category next year.


Investment in Manufacturing and Infrastructure


JSW Group is investing heavily in manufacturing infrastructure to support its automotive ambitions. The company has received approval from the Odisha government to set up EV and component manufacturing plants, with a combined investment of INR 40,000 crore. This investment aims to establish a robust backward integration for NEVs, enhancing production capabilities and ensuring a steady supply of components.


Strategic Vision and Leadership


Sajjan Jindal, Chairman of JSW Group, emphasized the strategic importance of these ventures. "With MG, we aim to create a new energy vehicle movement similar to the Maruti Movement, bringing state-of-the-art vehicles to the Indian market," Jindal said. The joint venture with MG Motor India is expected to dilute SAIC Motor's equity over the next few years, potentially leading to an IPO.


JSW Group's entry into the automotive sectors represents a significant diversification of its business portfolio. By leveraging its expertise and substantial investments, JSW aims to become a key player in the industry, contributing to India's transition to electric mobility.


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